Join Us! 2025 Dairyland Classic Seminar “Pedigrees to Pups”
Join Dr. Marty Greer and Laura Reeves for an in-depth conversation on the essentials of dog breeding. We’re bringing together the ART and the SCIENCE of dog breeding in ONE place!
Breeders! Aspiring, new, experienced and accomplished will all come away with new information, ideas and protocols. Join Dr. Marty Greer and Laura Reeves as they take you from acquiring your foundation bitch through sending your new puppies home.
BONUS: Dr. Greer will offer guided in-clinic practical observations as procedures allow.
Cost: $250 per person · BONUS In-Clinic Observations
BONUS · In-Clinic Observations
Location
Veterinary Village
Lomira, Wisconsin
Veterinary Village in Lomira, WI, is a family-owned clinic founded in 1982 by Dr. Marty Greer and Dr. Dan Griffiths. Now joined by Dr. Curtis Zella, the team provides expert veterinary care and specialized reproductive services for breeders and pet owners alike. With a state-of-the-art facility and a passion for animals, the clinic treats every pet like family and remains committed to compassionate, high-quality care at every visit.
See Location →Purposeful Practice and Proven Techniques.
From acquiring your foundation bitch through sending your new puppies home — the art and the science of dog breeding in one place.
Eight-Module Breakdown
Dog Breeding 101 – Foundations
- Purebred Dogs – What they are and why we choose them
- Selecting a Potential Foundation Bitch
- Deciding If and When to Breed Your Dog
- Health Testing – What it is, why it matters, and how it’s done
- Overview of Dog Shows and Performance Events
Dog Breeding 201 – Understanding the Breed Standard
- What Is a Breed Standard and Why Does It Matter?
- Form and Function – How physical traits support a dog’s purpose
- Structure Basics – Understanding skeletal and muscular alignment
- Movement Basics – Evaluating gait and efficiency
- Temperament Basics – The role of behavior and disposition in breeding
Dog Breeding 301 – Planning the Next Generation
- Reading a Pedigree – Understanding lineage and genetic influence
- Selecting a Stud Dog – Evaluating traits, compatibility, and goals
- Building a Family of Dogs – Creating consistency across generations
- Preservation Breeding – What it really means and why it matters
- Breeding to the Standard, Not to the Ribbons – Prioritizing structure and function over trends
Dog Breeding 401 – Pre-Breeding Preparation
- Preparing for Your First Litter – What to know before you begin
- Pre-Breeding Checklist – Essential steps to ensure readiness
- Progesterone Timing – Understanding optimal breeding windows
- Nutrition – Feeding for fertility, pregnancy, and overall health
- Husbandry – Deworming, vaccinations, and hygiene best practices
Dog Breeding 501 – Stud Dogs & Semen Management
- How Would You Like Your Semen? – Live, fresh chilled, or frozen
- Mechanics of Live Cover – Natural mating: timing, handling, and safety
- Artificial Insemination – The details that make or break success
- Stud Dog Health – Screening, care, and reproductive soundness
- Stud Dog Contracts – Key terms, responsibilities, and legal considerations
Dog Breeding 601 – Whelping Essentials
- Whelping: Pre-Labor – Recognizing the signs and preparing the environment
- Whelping: Normal Labor – What to expect during the birthing process
- Whelping: Emergencies – When things go wrong and what to do
- Whelping FAQ – Common breeder questions and expert answers
- Whelping Supply List – Must-have items for a safe and smooth delivery
Dog Breeding 701 – Puppy Development
- Neonatal Period – Understanding the critical first two weeks
- Puppies, Not Potatoes – Recognizing early behavior and growth milestones
- Explorers – Supporting curiosity, confidence, and mobility
- Into the Wild Blue Yonder – Socialization and environmental exposure
- Health & Care – Feeding, worming, vaccination, identification, and hygiene
Dog Breeding 801 – Placement & Responsibility
- Puppy Placements – Matching the right puppy with the right home
- Puppy Contracts – Protecting both the breeder and the buyer
- Co-Ownership: Pros & Cons – What to consider before sharing ownership
- 24/7/365/15 Tech Support – Ongoing support for puppy buyers
- Paperwork Essentials – Budgets, registration, insurance, microchips, and more
Reserve Your Spot Today
Don’t miss this opportunity to learn directly from two of the industry’s leading experts. Whether you’re refining your breeding knowledge or building a strong foundation, this seminar delivers the insight and support to help you grow.
Register for SeminarYour Host Hotel
Stay close to the action. The seminar’s host hotel is just minutes from Veterinary Village.
Lomira Inn and Suites
Conveniently located near Veterinary Village, offering comfortable accommodations for seminar attendees.
Questions about the seminar.
Everything you need to know before September 12–14 in Lomira, WI. Don’t see your question? Reach out, we’d rather talk it through than have you wonder.
What is the cost of attending the event?
The seminar costs $250 per person. In-clinic observations will be scheduled (TBD) and are included in the cost of the session. Payment can be made securely via PayPal.
Do I need to RSVP in advance?
Yes, please RSVP in advance to secure your spot. You can RSVP and make your payment via PayPal.
What is the dress code?
Dress code is casual.
What’s out of bounds?
Nothing!
Who should attend this event?
This presentation is foundational for successful dog breeding. Whether you’re brand new, thinking about it, or have already had several litters, breeders of all levels will find something useful for their future plans.
Where will the event be held?
The event will take place at Veterinary Village in Lomira, Wisconsin. Additional location details and directions will be provided upon registration.
What should I bring?
Bring pedigrees for analysis and any questions you have. Dogs are welcome but must be kept in crates.
What happens during the days before and after the main seminar?
Observation of procedures at the clinic is TBD based on what’s happening that weekend. We will have an “After Dark” meal on Saturday evening. Details TBA.